Hugh Jackman known to world better as the Wolverine would soon be seen saying “NOTHING LIKE ANYTHING” in the the next Advertisement of Micromax Mobile-the Indian Mobile Device Brand.
In an Attempt to Get an International exposure and to Heighten It’s Brand Value, The Guragaon Born Indian Wonder Child rose through Ranks in Last 3-4 quarters when it launched It’s Affordable android based Canvas Series Phones in the South Asian Market.Their Phones Were Generally well Received and made quite an Impact so much so that It currently gets counted in the top 5 Smartphone Brands of the Subcontinent.
But the Company doesn’t seems to End it here.With a Boosted up Morale and a strengthened Confidence, they’ve made an ambitious decision of preferring a Hollywood Star over an Indian Face.They have also released a 18 second teaser of their next flagship Device Canvas Turbo featuring the Hollywood Superstar.
Let’s See how much It creates an Impact on the consumers and It would also be interesting to see how what strategy other OEM manufacturers Adopt. Sony Teamed up with Katrina Kaif earlier this year whereas Shah Rukh Khan has remained loyal to Nokia from the last 10 years or so.